Providing tangible benefits while funding expanding advocacy efforts
In January, Marvin Irby, CFO of the National Restaurant Association, Washington, was named the 2013 CFO of the Year. Irby now gives his thoughts on association finances.
What do you think is the single-most important issue facing association finance professionals today?
Adjusting to the challenging economic environment by discovering additional revenue generating opportunities. The traditional association funding model is under tremendous economic pressure. Continuing to expand our business model while enhancing member value is a continual challenge. Continue reading